Map every voice that moves your brand
One platform to activate trade influencers, employee ambassadors and crowd mystery shoppers — WhatsApp-first onboarding, gamified rewards, GPS-validated audits and fraud-proof payouts.
Impact you can measure
Three influence networks — one intelligence layer
Each network is purpose-built for its audience, but shares the same rewards engine, fraud controls and CRM integration.
Trade Influencers
Plumbers, electricians, carpenters & masons
Capture the tradespeople who actually decide which brand the end-customer buys. Onboard in under a minute via WhatsApp or micro-app, scan QR codes on packaging, and instantly credit points redeemable to UPI or gift cards.
- 30-second WhatsApp onboarding — no app download friction
- QR / invoice scan with OCR + single-use cryptographic tokens
- Retailer-verified customer slips for categories without pack QRs
- Milestone rewards → instant UPI, vouchers, fuel cards
- Bronze / Silver / Gold trust tiers with auto spot-check audits
Employee Ambassadors
Every employee becomes eyes on the shelf
Turn finance, HR, legal and ops teams into a crowdsourced market intelligence engine. A finance exec at their neighbourhood store can log a 60-second shelf audit or pin a white-space lead straight into the sales pipeline.
- One-tap GPS check-in at any store — under 60 seconds per audit
- White-space pinning auto-creates leads for the field sales beat
- Emoji-slider ratings for stocks, placement, quality, service
- Ambassador Academy — launches, schemes, ads, product cheat sheets
- Scout → Influencer → Market Eagle levels with peer leaderboards
Crowd Mystery Shoppers
On-demand feedback from any region, on any day
Deploy a network of paid mystery shoppers via a lightweight app to capture unbiased retailer feedback on your product, competition and shelf reality. Perfect for entering a new territory or defending a strong one.
- Region-based task assignment with SLA-bound submissions
- Structured retailer interviews: pricing, schemes, sell-through, competition
- Geo + time-stamped shelf photos and competitor pack captures
- Territory-expansion mode for scouting untapped pin-codes
- Per-task payouts via UPI with fraud-detection on duplicate submissions
Built on a shared influence engine
Every capability works across all three networks — configure once, deploy everywhere.
QR & Invoice Scan Engine
Single-use cryptographic tokens, OCR fallback for invoice bills, and duplicate-scan detection prevent inflation of loyalty ledgers.
WhatsApp-First Onboarding
A conversational bot registers influencers, validates scans and hands off to a deep-review portal — zero app-download friction.
Geo-Fenced Validation
Every scan, audit and mystery-shop submission is stamped with GPS + time, blocking armchair fraud.
Gamification Engine
Points, badges, tiered milestones and peer leaderboards — proven to lift engagement 3-4x versus flat cashback.
Redemption Wallet
Instant UPI payouts, Amazon / fuel vouchers, corporate perks and CSR donations — configurable per program.
Fraud & Audit Controls
Bronze/Silver/Gold trust tiers, monthly point caps, random 5% spot-checks and field-rep call-outs on high earners.
Shelf Photo Intelligence
AI-tagged images for share-of-shelf, planogram compliance and competitor scheme detection.
White-Space Lead Router
Every 'product not found' pin auto-creates a lead in the field sales CRM, routed to the nearest beat.
How Quick Influencer Portal
A single closed loop from onboarding to sales action.
Onboard
OTP or WhatsApp signup in under a minute — trade partner, employee or mystery shopper.
Capture
Scan a QR, upload an invoice, log a shelf audit or complete a mystery-shop task with photos.
Validate
Cryptographic tokens, OCR, GPS and time-stamps decide whether points unlock instantly or go to pending.
Reward
Points flow into the wallet — redeem to UPI, vouchers or corporate perks with one tap.
Act
White-space pins and competitor intel land in the field sales CRM, routed to the right beat.
What the data says about influencer programs
Benchmarks and market patterns we've observed across FMCG, hardware, building materials and QSR rollouts.
Employee ambassador programs typically expand retail visibility 10x beyond the fixed sales beat within 90 days.
In B2B2C categories like plumbing, valves and electricals, end-customers buy the brand their technician recommends — capturing the influencer captures the sale.
Tiered milestones + peer leaderboards outperform flat cashback loyalty schemes by 3-4x on monthly active users.
Cross-industry data shows non-sales employees abandon field audit apps that take longer than 60 seconds per store.
Standard SFA platforms (LeadSquared, Delta Sales, dayTrack, Twib) have no built-in Employee Ambassador or Mystery Shopper module — QuickApp is first-mover.
For Silver-tier trade influencers, a random 5% field-rep spot-check keeps fraud below 1% without hurting participation.
2,400 plumbers onboarded via WhatsApp in 6 weeks — 22% lift in premium valve sell-through across 180 retail counters.
1,100 employees, 14,000 audits and 3,800 white-space leads in the first quarter — 31% converted into new active retailers.
A single 4-week crowd-shopper wave across 3 tier-2 cities surfaced 47 competitor schemes and 12 pricing violations that field reps had missed.
Ready to turn every voice into growth?
See Quick Influencer Portal configured for your category — trade, employee or crowd — in a 30-minute walkthrough.